prevent fraud

Preventing false invoice fraud in the workplace

False invoice fraud is an increasingly common threat to business. If not detected in time, it can lead to heavy financial losses...


data

Choosing between BtoB prospecting files and targeting tools

Personalization is essential to maximize the impact of your marketing actions. But which solutions should you choose, BtoB prospecting files and/or targeting tools?


b2b prospecting

Choosing between B2B prospecting files and targeting tools

Personalization is essential to maximize the impact of your marketing actions. But which solutions to choose, B2B prospecting files and/or targeting tools...


statutory officer

Statutory manager: role, responsibilities and legal framework

In any company, governance is based on key players who are responsible for making strategic decisions and ensuring that operations are properly managed. These include...


data governance

Data governance in B2B: a strategic challenge

B2B companies face an ever-changing environment, where data plays a key role in strategic success. Data governance...


detect and protect

How can you detect and protect yourself against phantom companies?

Phantom companies are entities created for malicious purposes or to conceal illicit activities. For compliance professionals, an approach...


KPI

5 essential KPIs for a successful 2025 marketing strategy

In 2025, a data-driven marketing strategy is no longer limited to analyzing past performance: it anticipates consumer expectations and adapts in time...


Cybercrime: outlook for 2025

In 2024, cybercrime continues to grow, with increasingly complex attacks using cutting-edge technologies such as artificial intelligence. This...


smishing

Smishing: an insidious cyberthreat

Smishing, an insidious form of SMS cyberattack, targets users by impersonating trusted sources.