The Bel Énergie journey: rethinking CRM and data to prepare for AI

We are delighted to participate in an exclusive roundtable discussion co-organized with Guimini, Aircall, and EverReady, dedicated to feedback from our mutual client Bel Énergie.

How Bel Énergie structured its CRM, made its data more reliable, and aligned its tools to sustainably support productivity and prepare for the arrival of AI within its sales teams.

Discover the program and register

On the program

Through the concrete testimony of Bel Énergie, this round table aims to share:

· The business challenges faced by a fast-growing company

· Choices of complementary tools and partners to support business development

· Concrete results achieved in terms of commercial performance, data quality, and operational efficiency

· Key lessons learned and best practices that can be transferred to other organizations

A candid exchange focused on results and learning.

Who is this event for?

This roundtable discussion is aimed at B2B organizations facing challenges in sales structuring, data quality, and CRM performance, in a context of rapid growth and changing practices.

It will be of particular interest to teams who wish to:

· Structure or develop their CRM

· Make their commercial data more reliable and fully exploit it

· Better align their tools, teams, and processes

· Prepare concretely for the integration of AI use cases into their business practices

Discussions will be based on real-life situations that can be directly applied to Salesforce or other CRM environments on the market, with a focus on operational efficiency and performance management.

Practical information

📅 Thursday, March 26, 2026

📍 Paris — At Learning Planet Institute, 8 bis rue Charles V 75004

Free • limited seating

All logistical information and registration details are available on the event's shared page.

Roundtable partners