emailing-B2B

B2B email campaigns: the 2023 barometer

Simplified communications, grouping of identifiers...


data

"The ability to evolve towards a data-oriented world will be linked to the agility of structures"

Data takes a prominent place in our lives and in companies....


business intelligence

Conducting a market study through business intelligence

More and more companies are using Business Intelligence...


Data targeting

Targeting in the Data Age

Today companies collect countless information, and this...


data driven

Companies: towards a data driver organization...

New data analysis technologies pose new challenges and...


data strategy

Why think data strategy before going into the Ai ?

Today, one in two companies would use the Ai in its marketing...


data management

Data Management: exploiting the value of your data

Faced with the large data flows and the potential value...