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Data Marketing

data profiling

March 4, 2025

Data profiling: an essential pillar of data management

Data profiling is an essential lever for guaranteeing...


by Clara BacheletDigital Communication Manager

b2b prospecting

February 25, 2025

Choosing between B2B prospecting files and targeting tools

Personalization is essential to maximize impact...


by Clara BacheletDigital Communication Manager

data governance

February 18, 2025

Data governance in B2B: a strategic challenge

B2B companies are facing a changing environment...


by Clara BacheletDigital Communication Manager

KPI

January 8, 2025

5 essential KPIs for a successful 2025 marketing strategy

In 2025, a data-driven marketing strategy will be...


by Clara BacheletDigital Communication Manager

glossary

September 17, 2024

Glossary Business Intelligence 2024

Part 2


by Clara BacheletDigital Communication Manager

glossary

August 29, 2024

Business Intelligence 2024 Glossary (Part 1)


by Cédric Fauconnier-AngladeMarketing Project Manager

art

July 4, 2024

Business Intelligence: benefits for marketing and sales


by Nicolas VacheretData Pre-Sales Engineer

May 16, 2024

How are btob sales and marketing professionals apprehending AI in their businesses?


by Clara BacheletDigital Communication Manager

collaborative data sharing

April 22, 2024

What is data governance and how can it be implemented?

Data governance in the enterprise is based on three...


by Cédric Fauconnier-AngladeMarketing Project Manager

March 12, 2024

The global data marketing market is still going strong

At the start of 2024, we invite you to take a...


by Cédric Fauconnier-AngladeMarketing Project Manager

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About us

As a leader in business information for 125 years, Ellisphere helps businesses address their B2B data marketing, customer/supplier risk management and compliance issues.

Latest content published

  • More and more business failures
  • False positives on the rise: relieving teams without compromising performance
  • Corporate payment behavior: 2025 is not a good year
  • Electronic invoicing: the quality of your data, an invisible but crucial pillar of your 2026 compliance

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